Health & Safety

article icon

No Smoking Day - Wednesday 13 March 2013

1 March 2013

Each year the British Heart Foundation help hundreds of thousands of smokers to quit smoking and begin a new healthier lifestyle. No Smoking Day launches on Wednesday 13 March 2013 with a brand new campaign.

No Smoking Day 2013 poster

Swap Fags for Swag

This year the theme Swap Fags for Swag is all about what smokers will gain when they quit - as well as improved health, their wallets will also gets heavier, and they can spend the extra cash on whatever they like - whether it's a fun day out for all the family, or a holiday in that place they've always wanted to go!

The main messages of No Smoking Day

  • No Smoking Day is a good opportunity to stop smoking.
  • Smokers can get help when they want to stop.
  • There are health and other benefits to stopping smoking.

What No Smoking Day does

  • Spurs smokers into action - around three quarters of a million people make a quit attempt each No Smoking Day.
  • Appeals to smokers of all types - whatever their age, sex or social class.
  • Publicises and explains the help that smokers can get when they want to stop.
  • Captures the attention of the media with lots of supportive TV, newspaper and radio coverage.

What No Smoking Day doesn't do

  • Try to force smokers to stop - No Smoking Day is for the three in every four smokers who want to quit.
  • Harass smokers - it's not about banning smoking, or picking on smokers.
  • Work in isolation - smokers need support before and after the Day too.


NHS Smoking Helpline: Call 0800 169 0 169 and ask for details of your local stop smoking service.